I’ve seen the promos, and wondered out loud if this is an actual show or just a clever satire of corporate-sponsored “reality” TV. Turns out that NBC is truly going to air “Stars Earn Stripes,” an incredibly stupid faux-war celebrity contest co-hosted by retired U.S. general Wesley Clark. Bear in mind that NBC is owned by defense contractor GE, which profits from the normalization of permanent war.
Dean Cain, Dolvett Quince, Eve Torres, Laila Ali, Nick Lachey, Picabo Street, Terry Crews, and Todd Palin will compete in allegedly dangerous warlike activities — in which no one gets hurt. None of them have ever served in the real military.
RootsAction.org and Just Foreign Policy have set up a petition at StarsEarnStripes.org challenging NBC to tell the truth about war.
Your entertainment show “Stars Earn Stripes” treats war as sport. This does us all a disservice. We ask that you air an in-depth segment showing the reality of civilian victims of recent U.S. wars, on any program, any time in the coming months. (StarsEarnStripes.org has provided a few resources to help you with your research.)
It’s not a revelation that American corporate media don’t tell the truth about war. However, this is ridiculous. “Reality” TV has never departed this much from actual reality. General Clark ought to be ashamed of himself — being a tool of the military-industrial complex is bad enough, but he’s gone too far now.
More info: NBC Invents War-o-tainment
UPDATE: Glenn Greenwald weighs in:
It’s actually necessary that America have a network reality show that pairs big, muscular soldiers with adoring D-list celebrities — hosted by a former Army General along with someone who used to be on Dancing with the Stars – as they play sanitized war games for the amusement of viewers, all in between commercials from the nation’s largest corporations. That’s way too perfect of a symbol of American culture and politics for us not to have.