It’s really just too mind numbingly horrible to believe. And yet . . . he’s selling it for all he’s worth. And then some.
Bob Cesca describes the place:
On his website, Beck released a series of videos in which he unveiled his Disneyland, and when I watched each of them, I felt like I was observing the meandering schemes of a mental patient who impulsively scrawled his manifesto onto the walls of his padded room using his own feces.
He began by describing the park as based upon “patterns.” I’m not sure what that even means, and he certainly didn’t elaborate on these so-called “patterns.” The only thing I can figure is that he and his people designed the park based upon how best to exploit human psychology to most efficiently and rapidly indoctrinate visitors to Beck’s far-right-Cleon-Skousen-revisionist-history-meets-Mormon-dogma cult without knowing they’re being indoctrinated, and therefore the Beck empire will attain more paying customers to augment his brand: his books, radio show, paywalls, performance art, merchandizing, etc.
But of course he’ll never say that out loud. He’ll never publicly confess that it’s a one-stop shopping mall for all things Glenn Beck. Instead, he’s pitching it as a place of learning — learning, that is, to waste money on Beck’s crackpot version of history and current events. Make no mistake, this is a money-making scheme for Beck. Nothing more.
Beck is a crackpot, a charlatan, a grifter, a cheat and a showman. He’s PT Barnum without the self-awareness, wit or morals.
As you read more about it, it just gets better and better. There will be a residential area. A vast shopping mall for all things Beck. A kind of inverse college where students can grow less informed through study. It will quickly become the epicenter of lunacy, fringiness and whackadoodlism. I’m sure it will somehow be a cross between Albert Speer, Stalin and Tim Burton’s version Gotham. And his loyal listeners will give him money by wheelbarrow load and thank him on for the privilege of being fleeced.
In a few years, it’ll be a hulking, abandoned ruin, haunted by the shadows of people who thought Beck was in it for the ideas, not the money. Once he’s got his cut of the profits, he’ll cut and run and leave lots of people holding the bag. And even if it never materializes, he’ll make serious bank and no one else will see a thin dime of profit.