Workers Not to Blame for Hostess Fiasco

Twinkies comeback

Via Media Matters

The AP reported Sunday that Hostess Brands LLC, a trimmed-down version of the defunct Hostess Brands Inc., is aiming to have Twinkies and other well-known Hostess brand products back on store shelves by July 15. The story noted that Hostess went bankrupt “after an acrimonious fight with its unionized workers” and described in he-said-she-said fashion how the company ultimately failed…

…The trimmed-down Hostess Brands LLC has a far less costly operating structure than the predecessor company. Some of the previous workers were hired back, but they’re no longer unionized.

The AP story omitted any mention of the huge concessions union workers made in an attempt to help the company avoid bankruptcy. It also neglected to point out that Hostess stopped contributing to workers’ pensions and cut wages and benefits “by 27 to 32 percent” while giving executives massive pay raises. For example, Brian Driscoll — Hostess CEO in March 2011 — received a salary increase from $750,000 to $2.25 million, according to The Wall Street Journal.

  1. #1 by brewski on June 24, 2013 - 2:46 pm

    Do your homework.

  2. #2 by Larry Bergan on June 25, 2013 - 5:28 pm

    Now we have more then one brand of Twinkies and Hostess Cupcakes. What a wonderful world. Capitalism works!


    Are you suggesting this move by Hostess wasn’t to break the unions?

  3. #3 by Larry Bergan on June 25, 2013 - 5:38 pm


    More like the biggest:
    WE REALLY DIDN’T MEAN IT! moment since New Coke.

  4. #4 by Larry Bergan on June 29, 2013 - 12:19 am

    Get the children out of the room…

    Can’t wait to buy my union busting snow balls.

  5. #5 by brewski on June 30, 2013 - 9:57 am

    The CEO did not get $2.25 million. He asked for it and he did not get it.

    • #6 by Larry Bergan on June 30, 2013 - 11:09 am

      So the Rupert Murdock rag, got it wrong?

  6. #7 by brewski on June 30, 2013 - 9:14 pm

    Most media get most stories wrong.

    • #8 by cav on June 30, 2013 - 9:45 pm

      A feature, not a bug.

  7. #10 by Larry Bergan on July 15, 2013 - 6:19 pm

    They’re actually going to call the company “Hostess”? Americans have a short memory, but I don’t think they waited long enough in this case.

    I wouldn’t buy a Hostess product if my life depended on it. There are a myriad of other Twinkies I can buy, but I never bought Twinkies anyway.

    Whether the CEO of this new incarnation is the old one or a new one, I think he should get his parachute ready, pronto!

  8. #11 by cav on July 15, 2013 - 11:13 pm

    At some time in the future the Twinkie will just be a pill. The smaller Twinkie means that your fatal heart attack will happen a week later.

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